AI lead scoring
Identify and prioritize high-intent leads so loan officers can focus on converting opportunities
See it in action →From the first website visit to personalized follow-up, our AI Suite engages borrowers, identifies buying intent, and helps loan officers spend less time chasing cold leads
Identify and prioritize high-intent leads so loan officers can focus on converting opportunities
See it in action →Engage and nurture mortgage leads with personalized AI conversations
See it in action →Answer borrower questions, capture leads, and convert website visitors
See it in action →Help your lending team focus on the right opportunities with AI-powered lead scoring that identifies borrower interest, engagement, and readiness to move forward.
Automatically evaluate borrower engagement and activity to identify promising mortgage opportunities.
Help loan officers focus on borrowers showing the strongest interest and intent.
Reduce time spent chasing cold leads while keeping early-stage borrowers engaged through automated nurturing.
Turn mortgage inquiries into meaningful conversations with an AI-powered assistant that supports your loan officers by engaging borrowers, answering questions, and nurturing leads around the clock.
Instantly respond to new leads with personalized conversations, even outside business hours.
Deliver real-time mortgage pricing through SMS using your existing pricing engine.
text mortgage quotes to new leads, eliminating delays and missed opportunities.
Transform your website into an interactive mortgage experience with an AI-powered chat assistant that engages visitors, answers questions, and captures valuable borrower information.
Answer mortgage questions and assist visitors in real time without waiting for a loan officer.
Collect borrower contact information and financing needs through natural, guided conversations.
Engage anonymous website traffic and help convert interested borrowers into qualified leads for your lending team.
Home equity, consumer lending and deposits — the same live-rate experience across the product line.
The AI Suite is three AI tools that work together: AI Lead Score, AI Advisor and AI Website Chat. They qualify visitors, answer their questions and help your team prioritize leads, all before a loan officer picks up the phone.
It automatically ranks incoming leads, so your team knows who to call first instead of working every inquiry the same way.
It answers rate questions specific to each borrower, in plain language and in real time. For example, a borrower can ask how much a different credit score would change their rate and see the difference right away.
Around the clock. It engages visitors the moment they arrive, including nights and weekends when your team isn’t available.
Yes. The AI Advisor looks up pricing for the borrower’s own scenario, such as their credit score, loan amount and loan type, instead of giving general estimates. That keeps its answers consistent with the rates shown elsewhere on your site.
No. It handles first questions and helps your team decide who to call first. Your loan officers take over for the conversations that lead to a loan.
