Conversion
Improvements
Deck
Homepage Updates
Homepage Continued - Rate Cards
Homepage Continued - Calculator
Get My Quote
Today's Rates Page
Reviews Page
Loan Officer Pages
Rate Display &
Lead Conversion
Implementation
SOLUTION
Homepage Updates
Add “View Rates” button to header
Add “Get A Quote" button to to header navigation. Open lead workflow in modal.
Add "Reviews" under "About" drop down
Make red bar sticky when scrolling
SOLUTION
Homepage Continued
Add live rate cards to this section of the homepage
SOLUTION
Homepage Continued - Calculators
Add mortgage calculators to this section of the homepage
SOLUTION
Get My Quote
https://www.bfgusa.com/quote
Add transparent Purchase/Refinance buttons to page and style page similar to how this page is designed
Add reviews component to page
SOLUTION
Today’s Rates Page
Page
https://www.bfgusa.com/rates/
Remove existing rate table
Add BB rate table
SOLUTION
Reviews
Create Page
https://www.bfgusa.com/reviews
Add reviews embed
SOLUTION
Loan Officer Pages
Each loan officer will have their own page
Create a unique URL for each loan officer